About

The California Peninsula Chapter of ASID covers the entire San Francisco Peninsula also known as Silicon Valley and includes 375 members from San Mateo, Santa Clara, Santa Cruz, and Monterey counties. These are cutting-edge professionals who maintain the highest level of design standards. They are experts at satisfying their clients’ diverse needs while effectively working under budgets and deadlines.

Our goal is to effectively promote the value of interior design to the general public, related professions and our members through education, community service and exposure, while advocating the right of interior designers to practice as professionals.

About the American Society of Interior Designers

The American Society of Interior Designers (ASID) advances the interior design profession and communicates the impact of design on the human experience.

We collaborate with others to promote the value of interior design. We prepare our members to excel in a dynamic and evolving profession. We generate, collect and disseminate applied knowledge.

Membership – ASID has a number of categories for designers at every stage of their career, including students of interior design. We also have membership and sponsorship opportunities for manufacturers and suppliers who provide products and services to the industry. Join ASID’s vibrant community of 23,000+!

Professional Development – We offer career stage programming that focuses on the Impact of Design, the Business of Design, Leadership Development and Health & Wellness. We offer both online and in-person engagement opportunities.  

Research & Knowledge Management – Our research team provides economic, sector, career stage and, of course, design data and research to the marketplace. Through the ASID Foundation, we provide over $100,000 in funding annually to various research and scholarship initiatives to help build the knowledge community for the interior design profession. 

Our government and public relations team works at the state and federal levels to represent your interests as an interior design professional AND as a business owner. Our first priority is right to practice – whether that be through interior design legislation or seal/stamp privileges at the municipal level.  In addition, we lobby on issues that affect the business of interior design.  

Join ASID today!